They actually skinned it upside down :)

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Summer collections are driving advertisers crazy and getting them good business but these fellows actually ended up putting this ad upside down :) . Could'nt resist posting it.

3 comments:

Saira said...

Good to see your post!

BA! This cant be a mistake... I mean the magnitude of blunder is hard to digest. This might be a gimmick to catch the eye. What do you say?

Perhaps this company could not afford Kareena Kapoor :) to endorse its brand, so it thought of trying some real wacky stuff.

Putting bill board upside down by mistake? Simply hard to digest...

Kamil Ali said...

Saira,

No..It's a mistake. I worked on many outdoor campaigns nationwide. The people who fit skins are called fitters, in outdoor ad companies.

Fitters are usually not educated and make blunders, one can't even imagine.

This is nothing. I faced many:)

Saira said...

One does not need to be educated to see if a thing is erect or not. One simply needs to have eyes!

I mean if its a goofy, its a BIG one!

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